Our Story: The Basement
Born in upstate New York, Frekan started out in a small basement by a group of artists who felt a need to expand their voices. In that studio they sought to escape their common jobs working in a cubical by creating a new culture of expression through fashion. Their creativity then began taking shape with the implementation of streets yet athletics lifestyle.
"As a co-owner of this beautiful brand fashion is art, self-expression and educating others within a culture where your voice can easily get lost," says Ed. Many now see them as artists who are out to set a new trend of simplicity, yet fresh.